Maker of things that matter.

Building at the
edge of AI
and business.

We are building an AI consulting platform and an e-commerce store run by AI agents — built on the same conviction: AI should work for the people who need it most.

Two bets.

ForestAI
AI Consulting

An AI adoption platform for Canadian SMEs. I work with small business owners who know AI matters but don't know where to start — cutting through the noise to deploy tools that actually move the needle.

forest-ai-assessment.replit.app
Marketscenter
E-Commerce

A Shopify-based tech gadgets store serving Canada and the US. Custom-built theme, CAD/USD switching, PIPEDA-compliant, fulfilled through CJDropshipping.

Launching 2025

Who I am.

I'm an entrepreneur at heart. Not by title — by instinct. I've always been drawn to the question of what could be built, and I haven't stopped asking it since.

What drives me is the intersection of innovation and execution. Ideas are cheap; the discipline to ship, iterate, and improve is everything. I build in public, learn by doing, and treat every setback as data.

I believe we're at an inflection point — AI is reshaping how businesses operate, and most small business owners are being left behind. Closing that gap is what gets me out of bed. Continuous improvement isn't a value I post on a wall — it's the operating system I run on.

I came up through healthcare administration — four years in a system where decisions have real consequences and execution is non-negotiable. That experience shaped how I think about building things that actually work in the real world, not just in pitch decks.

Now I channel that into building companies at the frontier of AI — with a deep conviction that technology should serve people, that Canadian businesses deserve a seat at the global table, and that the best time to build is right now.

Ottawa-Gatineau based. Always building the next thing.

What I'm after.

Agents & Automation
Agentic AI

Building autonomous systems that handle real business workflows without human intervention — but with human control and authorization at every critical decision point. Automation that businesses can actually trust.

SME-focused SaaS
Product

Productizing AI into affordable, accessible tools built specifically for the businesses that need it most — and are most overlooked by the industry. Less complexity, more impact.

AI Infrastructure
Systems

The plumbing that makes it all work — multi-agent orchestration, automated pipelines, and systems architected to scale without scaling headcount. Building the layer between raw AI models and real business outcomes.

AI Security
Protection

As AI becomes embedded in how businesses operate, the attack surface grows with it. The industry moves fast — security and responsibility can't be an afterthought. I build with protection in mind from day one: data privacy, access controls, and safeguards that keep businesses and their clients safe in an increasingly automated world.

Canada in the Arena
Mission

Canada has world-class AI research, exceptional talent, and a thriving SME economy — yet too few Canadian businesses are at the table of global AI innovation. The goal is to close that gap — one business at a time, one tool at a time — and position Canadian SMEs as genuine players in the global AI economy. By helping Canadian SMEs adopt AI, improve their operations, and build real competitive capabilities, we strengthen not just individual businesses but the entire Canadian economic fabric. AI adoption isn't a luxury — it's a sovereignty issue. The countries and businesses that move now will define the next decade. Canada should be leading, not following.

Things I think about.

01
AI
The real AI adoption gap isn't technical — it's psychological.

Most SME owners aren't against AI. They're overwhelmed by it. Here's what actually builds trust and gets things moving.

02
Entrepreneurship
Running three ventures at once: what nobody tells you.

Context switching, prioritization, and the systems I use to keep everything from collapsing.

03
E-Commerce
Building a premium Shopify store on a bootstrap budget.

Custom themes, CAD/USD switching, and the details that make a store feel like it costs ten times more than it does.

Currently.

Building
Active

Finalizing Marketscenter for go-live — last mile on collections, product tagging, and ad campaigns. Iterating on ForestAI post-buildathon with new features and client outreach.

Learning
In Progress

Going deeper on agentic AI architecture — multi-agent orchestration, tool use, and how to build systems that are both autonomous and controllable. Also studying how the best AI SaaS products are structured and priced for SMEs.

Thinking About
Next

What the next chapter of ForestAI looks like as a productized SaaS — moving from consulting to a scalable, self-serve platform for Canadian SMEs. And what it means to build AI infrastructure that is genuinely secure by design.

Milestones.

2025
ForestAI Scanner

Built and deployed the ForestAI Scanner at the Replit Agent 4 Buildathon — from zero to live in under two weeks. Claude API integration, bilingual toggle, PDF report download, and automated email reports via Resend.

forest-ai-assessment.replit.app
2025
Marketscenter

Built a full Shopify store from scratch — custom Apple-inspired theme, 15-product catalog, CAD/USD switcher, PIPEDA-compliant policy pages, cart drawer, live search, and mobile menu. No template. No agency.

Launching soon
2025
FOREST System

Designed the FOREST multi-agent architecture — an orchestrator with specialized sub-agents handling email, product research, social media, file management, and calendar briefing. Built first as internal tooling for Marketscenter.

In development

Tools I use.

Claude
Anthropic
Strategic thinking, writing, code, and agentic workflows. My primary AI layer.
ChatGPT
OpenAI
Rapid ideation, research drafts, and cross-checking outputs from other models.
Gemini
Google
Deep research, long-context analysis, and Google ecosystem integration.
Replit
Development
Building and deploying AI-powered apps fast. Where ForestAI was born.
Notion
Operations
The operating system for all three ventures — planning, docs, and execution tracking.
Shopify AI
E-Commerce
AI-powered store management, product descriptions, and commerce automation for Marketscenter.

Open to.

AI Consulting
ForestAI

Canadian SMEs looking to adopt AI with clarity — not hype. Retainer or project-based. We start with where you actually are, not where vendors want you to be.

Collaborations
Founders & Builders

If you're building something at the intersection of AI, SaaS, or e-commerce and think our visions align — let's talk. I'm interested in partnerships that create real leverage, not just noise.

Pilot Projects
Early Access

Businesses willing to be early adopters of AI tools I'm building — in exchange for honest feedback, reduced rates, and a direct line to the product roadmap.

Got a project?
Let's talk.

Whether you're a Canadian business looking to adopt AI, a founder who wants to collaborate, or someone who just wants to connect — I read every message and respond to the ones that matter.

✓ Message sent — I'll be in touch soon.